Program Description
Creative entrepreneurs invest in their own talent by creating businesses to sell goods and services that display that talent. They are designers, artists and artisan makers.
In this course series, students will learn the foundational knowledge necessary for starting a creative business. Topics will include learning how to create a brand that is recognizable and synonymous with the goods and services of the businesses. Students will learn how to sell at markets, how to protect the intellectual property associated with the business and how to promote the business through digital marketing.
Students entering this program should have good planning and organizational skills; strong oral and written communication skills; strong interpersonal skills; and good problem-solving skills.
Students will be better prepared to start their own business entity or manage a small business. Careers in this field are available in a broad range of privately held companies, government agencies, and non-profit organizations. Additional career information may be found in Career Coach: https://ccbcmd.emsicc.com/
Program Outcomes
Upon successful completion of this Continuing Education Workforce Certificate, students will be able to:
1. identify the skills needed to start a new creative venture,
2. demonstrate best practices for creating a brand,
3. identify ways to protect the intellectual property of the brand,
4. investigate best practices for marketing a creative venture, including digital marketing, and
5. conduct research and explore resources on how to sell at markets and fairs.
CCBC Pathway and Track
Business Pathway: Business Leadership Track - Pathways are designed to help you meet your academic and career goals by aligning related courses and programs. Pathway students participate in a variety of activities that help explore career opportunities in their field of study. You can meet with a CCBC advisor who help align — or realign — your educational plan with the Pathway that best supports you and your goals.
Program Credentials
CCBC Credential: Students will be awarded a Continuing Education Workforce Certificate and have access to a Continuing Education academic record (transcript).
Financial Aid and Payment Options
We offer financial aid by packaging public and private funding options to those who qualify, in select Continuing Education courses and programs. Additional opportunities for financial support include partial payment options through Nelnet Business Solutions and tuition waivers for those who qualify. Resources outside of CCBC may also be available through employer/sponsor paid tuition, the Department of Rehabilitation Services (DORS), and your local office of workforce development.
Some CE Workforce Development Certificate Programs are eligible for early high school funding through Maryland Blueprint for qualifying BCPS high school students. Please check with your School Counseling Office to determine your eligibility for the BCPS Tuition Benefit Program.
Length of Training
6 months.
Course series offered at various CCBC sites and remotely via Zoom.
Program Requirements
High School Diploma or GED recommended.
Application Process
To apply, go to www.ccbcmd.edu/apply and complete the CCBC Continuing Education Workforce Certificate program application. An email will then be sent with program information and any additional requirements necessary to apply for the program.
Open Entry – No screening or documentation required.
Prior Learning Assessment
This program has no options for obtaining course waiver(s) for prior learning.
Program Course Sequence
Course Number | Course Title | Course Hours | Textbook Information (approximate cost; subject to change) | Costs T=Tuition F=Fees |
MAR020 | The Creative Entrepreneur: Branding Your Business | 6 | Materials provided | $129 T-$39/F-$90 |
MAR019 | The Creative Entrepreneur: Selling at Markets | 6 | Materials provided | $129 T-$39/F-$90 |
SBA051 | Intellectual Property for Start Ups | 5 | Materials provided | $129 T-$39/F-$90 |
SBA026 | Digital Marketing for Small Business: Content, Social Media, Websites, and More | 9 | Materials provided | $149 T-$45/F-$104 |
Course Series Totals: | | 26 | | $526 T-$159/F-$367 |
Additional Information
Related Programs:
Essential Skills for Entrepreneurs, Small Business Basics