HSL 112 - Event Management & Design: Module 1

This course is designed to enable the student to learn about event management and design. Topics to be covered include principles of event management; administration and coordination of events; marketing; and legal, ethical risk management, special event management technology, and special event career development. This is the first module of a two-part series that will teach you how to design, plan, implement, and evaluate special events.

Upon completion of this course, the students should be able to:
1. describe the principles of event management: research, design, planning, coordination,
and evaluation;
2. identify the basic elements of event administration, event coordination and event
marketing, how they can be used to promote an event, and how events can be used as marketing
tools;
3. discuss the legal and ethical aspects of event management including risk management; and
4. recognize special event management technology and special event career development.