MCOM 111 - Introduction to Broadcasting and Mass Communications

3 Credits.

Presents the historical development of print, broadcast, and electronic media and its impact on society; examines the rapid growth and development of the internet; and introduces students to the inventors, patents, scriptwriting formats, federal regulation, and careers in the media industry. MCOM 111 also examines the role of the audience in the creation of messages for advertising and public relations. Additional topics include: media ethics, news and information, media research, and global media. Courses offered every fall and spring semester.

Prerequisite(s): ENGL 52 or ESOL 52 and RDNG 52 or ESOL 54