Nov 21, 2024

Catalog 2016-17

Catalog 2016-17 [ARCHIVED CATALOG]

Corporate Communications, Humanities and Social Sciences Transfer Pattern

Program Checklist (opens a new window) |

Important Information

Short Description

The Associate of Arts (A.A.) in Humanities and Social Sciences, Corporate Communications Transfer Pattern helps prepare students interest in pursuing careers in public relations, media relations, advertising, marketing, event planning and promotions.

Type of Credential

Associate of Arts (A.A.) in Humanities and Social Sciences
Transfer Pattern – Corporate Communications

Program Code

P 190

Contacts and Additional Information

Program Coordinator:
CCBC Catonsville/Dundalk/Essex, Beth Baunoch
443-840-2518 or bbaunoch@ccbcmd.edu

Additional Information:

Opportunities for Prior Learning Assessment (PLA) - Several General Education classes offer PLA. See Portfolio, Departmental Exam, CLEP, DSST, Advanced Placement, and International Baccalaureate.
Articulation and Transfer Agreements - While there are no program-specific agreements, see other types of agreements such as guaranteed admission, block transfer, and discounts.

Semester Sequence

This is a suggested full-time schedule for a student who has completed any developmental course work and has no transfer credits. Refer to the College catalog for specific requirements in selecting General Education Courses .

Semester 1*

CMNS 101 - Fundamentals of Communication 3 Credit(s).
ENGL 101 - College Composition I 3 Credit(s).
Gen. Ed. Elective - Arts and Humanities (other than MCOM 111 ) 3 Credit(s).
Gen. Ed. Elective - Information Technology 3 Credit(s).
Gen. Ed. Elective - Mathematics 3-4 Credit(s).

Semester 2

ENGL 102 - College Composition II 3 Credit(s).
MCOM 111 - Introduction to Mass Communication 3 Credit(s).
Gen. Ed. Elective - Biological and Physical Sciences 3 Credit(s).
Gen. Ed. Elective - Social and Behavioral Sciences 3 Credit(s).
Gen. Ed. Elective - Wellness and Health 3 Credit(s).

Semester 3

CMNS 251 - Small Group Communication 3 Credit(s).
MCOM 112 - Introduction to Applied Advertising, Public Relations, and Marketing 3 Credit(s).
MCOM 151 - Introduction to Journalism 3 Credit(s).
Gen. Ed. Elective - Biological and Physical Sciences with lab 4 Credit(s).
Gen. Ed. Elective - Social and Behavioral Sciences 3 Credit(s).

Semester 4

CMNS 205 - Business and Professional Communication 3 Credit(s).
PHIL 101 or PHIL 103 or PHIL 240 3 Credit(s).
Program Elective 2-3 Credit(s).
Program Elective 3 Credit(s).
Program Elective 3 Credit(s).

Courses Needed for This Transfer Pattern*

General Education - 34-36 Credits

General Education Requirements:

CMNS 101 - Fundamentals of Communication 3 Credit(s).
ENGL 101 - College Composition I 3 Credit(s).
ENGL 102 - College Composition II 3 Credit(s).

General Education Electives:

Choose courses in each category from the list of approved General Education courses . One course must be a Diversity course.

Students must have at least 60 credits for an associate degree. Students who choose to take 3 credits of Mathematics and 7 credits of Biological and Physical Sciences, rather than 4 and 8, may need to take an additional class in order to reach at least 60 credits.

Arts and Humanities 3 Credits.
Biological and Physical Sciences (from 2 different disciplines or 2-course sequence, 1 with a lab) 7-8 Credits.
Information Technology 3 Credits.
Mathematics 3-4 Credits.
Social and Behavioral Sciences 6 Credits.
Wellness and Health 3 Credits.

Program Requirements and Electives - 26 Credits

Program Requirements:

CMNS 205 - Business and Professional Communication 3 Credit(s).
CMNS 251 - Small Group Communication 3 Credit(s).
MCOM 151 - Introduction to Journalism 3 Credit(s).

Two-Semester Sequence

Required two-semester sequence:

MCOM 111 - Introduction to Broadcasting and Mass Communications 3 Credit(s). **
MCOM 112 - Introduction to Applied Advertising, Public Relations, and Marketing 3 Credit(s).

Critical Thinking

Choose one from this list.

PHIL 101 - Introduction to Philosophy 3 Credit(s). **
PHIL 103 - Critical Thinking 3 Credit(s). **
PHIL 240 - Ethics 3 Credit(s). **

Program Electives:

Select 8 credits from the recommended Communications courses. You may select additional courses if needed to reach 60 credits.

DIGM 111 - Media Literacy and Visual Communication 3 Credit(s).
DIGM 112 - Fundamentals of Media Production 3 Credit(s).
MCOM 135 - Acting for Television and Motion Pictures 3 Credit(s).
MCOM 149 - Television and Radio Announcing 3 Credit(s).
MCOM 150 - Movies: History and Art 3 Credit(s). **
MCOM 152 - Newspaper Production 3 Credit(s).
MCOM 231 - Film and Television Writing 3 Credit(s).
MCOM 271 - Internship in Communications 1 Credit(s).
MCOM 272 - Internship in Communications 2 Credit(s).
MCOM 273 - Internship in Communications 3 Credit(s).
MCOM 291 - Independent Study: Communications 3 Credit(s).

Total Credits Required for Degree: 60*

Notes

*Credit students who are new to college (no successfully completed transferable college credits from other institutions) are required to take ACDV 101 - Academic Development: Transitioning to College . This 1-credit course is designed to be taken in the first semester at CCBC. Students must provide an official transcript(s) from an accredited institution to document successful completion of college coursework for the ACDV 101 requirement to be waived.

**Indicates a General Education Elective.

Depending on the General Education electives completed, more than 15 credits of Electives may be needed in order to reach a minimum of 60 credits for the degree.

Students are encouraged to take MCOM 111 as their first Mass Communication class.

Transfer Pattern Description

This degree pattern is designed for students who wish to transfer to a bachelor’s degree program in corporate communication, journalism or a related field. To receive an A.A. degree from CCBC, a student must complete 34-36 credits of General Education and a minimum of 60 total credits as required by the Humanities and Social Sciences curriculum.

Transfer Pattern Outcomes

Upon successful completion of this transfer pattern, students will be able to:

analyze and create the types of promotional messages organizations produce to achieve their advertising, public relations, and marketing goals;
learn the skills, principles, and ethics of different types of journalistic writing including feature, editorial, and news;
compare how each of the various media delivery systems requires attention to message and audience;
understand organizational and workplace communication, including formal group meeting planning and execution, leadership styles and influences, conflict resolution strategies, and critical listening;
develop competence in applying theories of small group communication in the classroom and workplace;
identify a variety of media distribution systems (books, newspapers, magazines, recordings, graphic novels, television, film, and digital media ) in terms of historic significance, audience, regulations, corporate structures, and career opportunities; and
incorporate effective research practices to gather information and synthesize the appropriate information relevant to the specialization of the student’s studies.