| |
Nov 25, 2024
|
|
|
|
|
Catalog 2017-18 [ARCHIVED CATALOG]
Social Media for Small Business
|
|
| 
|
|
Program Description
This program prepares students to obtain work in the field of social media in a wide variety of industries and non-profit organizations. The social media contact for a business will design and implement a company’s social media marketing plan. Duties include content strategy, developing brand awareness, generating inbound traffic, and cultivating leads and sales.
Program Outcomes
Successful Completion:
CCBC Credential: Students will have access to a Continuing Education academic record (transcript). Students will be awarded a Continuing Education Workforce Training Certificate.
Financial Aid and Payment Options
- Partial Payment Option (through Nelnet Business Solutions)
- Tuition Waiver for Senior Citizens and Individuals with Disabilities
- Employer/Sponsor Paid Tuition
- Division of Rehabilitation Services (DORS)
- Local Office of Workforce Development
Length of Training
6 months
Course series offered at various CCBC sites and BCPS locations.
Requirements
High School Diploma or GED
Application Process
Open Entry – No screening or documentation required.
Program Course Sequence
|
Course Number
|
Course
Title
|
Course Hours
|
Textbook Information
(approximate cost; subject to change)
|
Costs
T=Tuition/F=Fees
|
|
SBA 959
|
Introduction to Social Media for Small Business
|
5
|
Materials provided.
|
$99
T-$35/F-$64
|
|
SBA 951
|
LinkedIn to Grow Your Business
|
5
|
Materials provided.
|
$89
T-$40/F-$49
|
|
PCP 339
|
YouTube for Business
|
16
|
Materials provided.
|
$245
T-$40/F-$205
|
|
PCP 338
|
Facebook for Business
|
16
|
Materials provided.
|
$245
T-$40/F-$205
|
|
MGT 823
|
Instagram for Business
|
16
|
Materials provided.
|
$195
T-$20/F-$175
|
|
Course Series Totals:
|
58
|
|
$873
T-$175/F-$698
|
Additional Information
Skills for Success:
Good planning and organizational skills; strong written communication skills; strong interpersonal skills; and good problem solving skills.
Career Opportunities:
Students will be better prepared to use enhanced social media skills in a variety of business situations. Careers in this field are available in a broad range of privately held companies, government agencies, and non-profit organizations.
|
|
|