Dec 14, 2018  
Catalog 2018-19 
    
Catalog 2018-19

Social Media for Small Business


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Program Description


This program prepares students to obtain work in the field of social media in a wide variety of industries and non-profit organizations. The social media contact for a business will design and implement a company’s social media marketing plan. Duties include content strategy, developing brand awareness, generating inbound traffic, and cultivating leads and sales.

Program Outcomes


Successful Completion:

CCBC Credential: Students will be awarded a Continuing Education Workforce Training Certificate, and will have access to a Continuing Education academic record (transcript).

Financial Aid and Payment Options


Partial Payment Option (through Nelnet Business Solutions)
Tuition Waiver for those eligible
Employer/Sponsor Paid Tuition
Division of Rehabilitation Services (DORS)
Local Office of Workforce Development

Length of Training


6 months


This series is a combination of online and face-to-face courses.

Requirements


High School Diploma or GED

Application Process


To apply, go to ccbcmd.edu/apply and complete the CCBC Non-Credit Workforce Training Certificate application.  An email will then be sent with program information and any additional requirements necessary to apply for the program.

Open Entry – No screening or documentation required.

Program Course Sequence


Course Number

Course

Title

Course Hours

Textbook Information

(approximate cost; subject to change)

Costs

T=Tuition/F=Fees

SBA 959

Introduction to Social Media for Small Business

5

Materials provided.

$89

T-$35/F-$54

SBA 951

LinkedIn to Grow Your Business

5

Materials provided.

$89

T-$40/F-$49

PCP 339

YouTube for Business

16

Materials provided.

$245

T-$40/F-$205

PCP 338

Facebook for Business

16

Materials provided.

$245

T-$40/F-$205

MGT 823

Instagram for Business

16

Materials provided.

$195

T-$20/F-$175

Course Series Totals:

 

58

 

$863

T-$175/F-$688

Additional Information


Skills for Success:
Good planning and organizational skills; strong written communication skills; strong interpersonal skills; and good problem solving skills.

Career Opportunities:
Students will be better prepared to use enhanced social media skills in a variety of business situations. Careers in this field are available in a broad range of privately held companies, government agencies, and non-profit organizations.

Career Coach


Research your career interests, explore live job postings, take a career assessment, discover which companies in the Baltimore region are hiring, and more.  View a brief tutorial video on how to use Career Coach at: https://youtu.be/C7KpznbPYfA .  Explore career and training opportunities at: https://ccbcmd.emsicareercoach.com/.

Contact Information


Coordinator: Moire Riley | mriley@ccbcmd.edu | 443-840-1804 | Hunt Valley | 106

Administrative Assistant: Sarah Cullip | scullip@ccbcmd.edu | 443-840-1632 | Essex | 116

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